Pretty and feels soft on the lips but...
The formulas whipped texture reminds me of MAC cosmetics powder kiss liquid lip. The only difference is that this is a tint and is not mattifying or long-lasting as a liquid lip. It's a beautiful lip tint with buildable coverage. Its scented like all their other lip products but goes away after some time.
It feels velvety, comfortable and soft on the lips. After application it feels almost balmy but light. After wiping it off it does not stain the lips as how I imagined it to be but slightly tinted. Very lightly tinted. Its hard to describe but I don't dislike it. I gave it a 4 star is because it's not as long lasting as I wanted it to be. And as for reference I purchased shade 01.