Not as pink as on photo
The lotion is milky pink , with a very fine iridescent shimmer. Similar to Armani fluid sheer. It does leave a very light coverage on my face, makes it look like I'm wearing very light foundation (in a good way). It's not a highlighter , but it gives you a lit from within glow . The bottle will last a long time, you only need a dime sized drop to cover the whole face.
It's slightly moisturizing and may be good as a primer - I don't wear foundation but it looks like it fills my pores so the foundation doesn't sink into them.